...a problem-solver, storyteller, and advocate for meaningful connections through data and design. Professionally, I’m a Senior Solutions Architect at Drumline, where I specialize in transforming complex marketing technology and analytics challenges into streamlined, actionable solutions. Personally, I’m a mom, a mentor, and someone who believes that the best paths forward are paved with empathy, collaboration, and a dash of humor.
With over a decade of experience spanning industries like automotive, healthcare, nonprofit, and entertainment, I’ve worked on projects that have shaped how businesses use data to make decisions and connect with their audiences. My expertise lies in crafting strategies for platforms like Adobe Analytics, Adobe Target, Google Tag Manager, and Tealium. I’ve led large-scale migrations, designed data governance frameworks, and created consent-first user experiences that build trust while delivering results.
What sets me apart is my ability to bridge the gap between marketers and technologists. I love diving into the details of data architecture, then turning around and helping a marketing team see how those details empower their campaigns. This unique blend of technical savvy and communication skills has earned me honor of wearing many hats on my team, and it’s a role I embrace wholeheartedly.
Outside of work, I wear many hats: mom, wife, advocate, and lifelong learner. I’m passionate about empowering women during their fertility, pregnancy, and postpartum journeys—a passion rooted in my own experiences navigating high-risk pregnancies. I know firsthand the value of evidence-based care, the importance of listening to your intuition, and the power of a strong support system.
I also love crafting experiences—whether that’s planning a family adventure, curating a fun and functional workspace, or baking treats that somehow disappear faster than they cool. My ideal weekend might involve sipping a great cup of coffee, tackling a new board game with my family, or getting lost in a scenic spot (preferably one with a Christmas market or a cozy train ride).
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