{"version":"https://jsonfeed.org/version/1","title":"Allison Marx","home_page_url":"https://allisonmarx.com","description":"Allison Marx","author":{"name":"Allison Marx"},"items":[{"id":"https://allisonmarx.com/thinking/f/the-ai-conversation-nobodys-having-but-should-be","html_content":"<img src=\"https://img1.wsimg.com/isteam/ip/1a825e55-3051-4a84-84a3-7461a52d66c9/AI_Manifesto_Header.jpg\"/><p>I've made a deliberate choice about how I engage with artificial intelligence: thoughtfully, rigorously, and always in service of real outcomes for real people.</p>","url":"https://allisonmarx.com/thinking/f/the-ai-conversation-nobodys-having-but-should-be","title":"The AI Conversation Nobody's Having (But Should Be)","summary":"I've made a deliberate choice about how I engage with artificial intelligence: thoughtfully, rigorously, and always in service of real outcomes for real people.","date_modified":"2026-05-06T04:30:03Z"},{"id":"https://allisonmarx.com/thinking/f/privacy-safe-data-the-competitive-advantage-ai-needs","html_content":"<img src=\"https://img1.wsimg.com/isteam/ip/1a825e55-3051-4a84-84a3-7461a52d66c9/drumline-privacy-safe-data-with-AI-v3%20(1).webp\"/><p>This post was originally published on January 28, 2026 on Drumline's blog here.</p>","url":"https://allisonmarx.com/thinking/f/privacy-safe-data-the-competitive-advantage-ai-needs","title":"Privacy-Safe Data: The Competitive Advantage AI Needs","summary":"This post was originally published on January 28, 2026 on Drumline's blog here.","date_modified":"2026-05-05T03:23:14Z"},{"id":"https://allisonmarx.com/thinking/f/6-7-ways-to-measure-and-maintain-brand-relevance-in-the-ai-era","html_content":"<img src=\"https://img1.wsimg.com/isteam/ip/1a825e55-3051-4a84-84a3-7461a52d66c9/drumline-maintain-brand-relevance-in-the-AI-e.webp\"/><p>This post was originally published on December 19, 2025 on Drumline's blog here.</p>","url":"https://allisonmarx.com/thinking/f/6-7-ways-to-measure-and-maintain-brand-relevance-in-the-ai-era","title":"6-7 Ways to Measure and Maintain Brand Relevance in the AI Era","summary":"This post was originally published on December 19, 2025 on Drumline's blog here.","date_modified":"2026-05-05T03:19:05Z"},{"id":"https://allisonmarx.com/thinking/f/what-turns-a-good-solution-design-into-a-great-one","html_content":"<img src=\"https://img1.wsimg.com/isteam/ip/1a825e55-3051-4a84-84a3-7461a52d66c9/Gemini_Generated_Image_htewrphtewrphtew-2.jpg\"/><p>Most teams can create a good solution design. It lists the events to track, the fields to capture, and the integrations to wire up. It gets the job done. But here's the problem: six months later, you're struggling to mai...</p>","url":"https://allisonmarx.com/thinking/f/what-turns-a-good-solution-design-into-a-great-one","title":"What Turns a Good Solution Design Into a Great One?","summary":"Most teams can create a good solution design. It lists the events to track, the fields to capture, and the integrations to wire up. It gets the job done. But here's the problem: six months later, you're struggling to mai...","date_modified":"2025-11-18T04:21:11Z"},{"id":"https://allisonmarx.com/thinking/f/ai-is-sending-you-high-intent-visitors-are-you-tracking-them","html_content":"<img src=\"https://img1.wsimg.com/isteam/ip/1a825e55-3051-4a84-84a3-7461a52d66c9/1.png\"/><p>This post was originally published on July 30, 2025 on Drumline's blog here.</p>","url":"https://allisonmarx.com/thinking/f/ai-is-sending-you-high-intent-visitors-are-you-tracking-them","title":"AI Is Sending You High-Intent Visitors. Are You Tracking Them?","summary":"This post was originally published on July 30, 2025 on Drumline's blog here.","date_modified":"2025-07-30T17:54:55Z"},{"id":"https://allisonmarx.com/thinking/f/the-singularity-is-nearer-overview","html_content":"<img src=\"https://img1.wsimg.com/isteam/ip/1a825e55-3051-4a84-84a3-7461a52d66c9/PP1143806.png\"/><p>I just finished reading Ray Kurzweil's \"The Singularity is Nearer: When we Merge with AI,\" and I'm excited to share my thoughts and an overview of the key points. This book offers a fascinating and optimistic (perhaps ov...</p>","url":"https://allisonmarx.com/thinking/f/the-singularity-is-nearer-overview","title":"\"The Singularity is Nearer\" Overview","summary":"I just finished reading Ray Kurzweil's \"The Singularity is Nearer: When we Merge with AI,\" and I'm excited to share my thoughts and an overview of the key points. This book offers a fascinating and optimistic (perhaps ov...","date_modified":"2025-01-22T00:32:27Z"},{"id":"https://allisonmarx.com/thinking/f/beyond-compliance-apply-smart-governance-to-your-data-strategy","html_content":"<img src=\"https://img1.wsimg.com/isteam/ip/1a825e55-3051-4a84-84a3-7461a52d66c9/drumline-insights-BeyondCompliance-Revolution.webp\"/><p>This post was originally published on September 9, 2024 on Drumline's blog here.</p>","url":"https://allisonmarx.com/thinking/f/beyond-compliance-apply-smart-governance-to-your-data-strategy","title":"Beyond Compliance: Apply \"Smart Governance\" to your Data Strategy","summary":"This post was originally published on September 9, 2024 on Drumline's blog here.","date_modified":"2025-01-19T18:24:49Z"},{"id":"https://allisonmarx.com/thinking/f/harnessing-the-power-of-composability-in-martech","html_content":"<img src=\"https://img1.wsimg.com/isteam/ip/1a825e55-3051-4a84-84a3-7461a52d66c9/drumline-insights-PowerofComposability-Martec.webp\"/><p>This post was originally published on June 17, 2024 on Drumline's blog here.</p>","url":"https://allisonmarx.com/thinking/f/harnessing-the-power-of-composability-in-martech","title":"Harnessing the Power of Composability in Martech","summary":"This post was originally published on June 17, 2024 on Drumline's blog here.","date_modified":"2025-01-19T18:20:55Z"},{"id":"https://allisonmarx.com/thinking/f/stepping-into-the-future-embracing-ai-in-your-martech-stack","html_content":"<img src=\"https://img1.wsimg.com/isteam/ip/1a825e55-3051-4a84-84a3-7461a52d66c9/drumline-insights-AIMartechStack.webp\"/><p>This post was originally published on May 14, 2024 on Drumline's blog here.</p>","url":"https://allisonmarx.com/thinking/f/stepping-into-the-future-embracing-ai-in-your-martech-stack","title":"Stepping into the Future: Embracing AI in your Martech Stack","summary":"This post was originally published on May 14, 2024 on Drumline's blog here.","date_modified":"2025-01-19T18:15:34Z"}]}